The Erasmus Knowledge Centre for Film, Heritage, and Tourism (FIHETO), recently founded by Stijn Reijnders (EUR) and Film Faculty member Emiel Martens (UvA/EUR) has been honored at the 39th edition of the CETT Alimara Awards. Held during the prestigious Night of the Alimara, these awards recognize projects that have demonstrated an innovative vision in experiences, digitalization, sustainability, and applied research within the tourism, hospitality, and gastronomy sectors over the past year. The CETT Alimara Awards are a renowned initiative by CETT, a leading university center for tourism, hospitality, and gastronomy affiliated with the University of Barcelona. This year, FIHETO received the Applied Research Award for its pioneering approach to addressing the challenges faced by the film and tourism industries.